Thursday, 24 September 2015

How a Concentration Camp Survivor and an American Huckster Created the Magic Crystals of Miracle-Gro

How a Concentration Camp Survivor and an American Huckster Created the Magic Crystals of Miracle-Gro

What is Miracle-Gro? For hobbyist gardeners, it's a failsafe, promising an extra boost to homegrown tomatoes and container blossoms. For middle-school botanists, it's doubly heaven-sent, providing visibly larger plants and a very reliable science fair project. For advertisers, it's something else entirely—one of the first examples of how a couple of Americans, buoyed by a slogan, a dream, and a workable product, made a whole lot of something out of almost nothing.
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